Friday, November 13, 2009
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Because only 1/3 of U.S. households have a DVR
The Good/Bad Story
What started with a simple URL obsession has blossomed into an all-consuming marketing mania. As a marketing professional, my day job requires me to critically evaluate good and bad marketing ideas. For some reason, I decided to devote my nights and weekends to that same pursuit. Of course, in this setting, I get to pick the companies I assess and don't have to mince my words. So join me here as I set out to put my stamp of Good or Bad on every commercial that flashes before my eyes (and camera lens).
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About Me
My name is Aaron Goldman and I'm a marketing junkie. My day job is CMO at Kenshoo, a global technology platform for managing online advertising campaigns. So, yes, I have a vested interest in Good and Bad Commercials.
Blog Archive
Are You a Closet Commercial Connoisseur?
Seen any commercials so good they make you wonder why you bought Tivo in the first place? Seen any spots so bad they instantly remind you? Upload them to YouTube or Photobucket and send the link to GoodCommercialBadCommerical@gmail.com and I'll post them to this site.
Other Good/Bads (and 2 Bad/Goods)
Disclaimer
Please note: I'm a marketing guy, not a lawyer. I am not aware of any copyright laws I am violating by posting videos of commercials that are in the public domain to this blog. That said, if you own the rights to any of the spots I've posted and feel that I am infringing on your copyright, please contact me and I will remove any offending material promptly.
2 comments:
"Excess of anything is bad" If it would go withing it's limit, then it goes well in any place, why not at workplace?! It makes the employees fresh and they can do more work.
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