Saturday, February 9, 2008

Toyota Badgers

This one has all the ingredients for a great ad. Plays up the key brand attribute (quiet cabin), caters to the auidence (18-31 I'm guessing by the guy in the car), takes an unexpected twist (cell ringing), and has animals (and a rare breed at that!) I especially loved when the butler flinches as he watches the guy get mauled by the badgers at the end.

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